The Brief:
The client request, verbatim, was to "write product copy and recipe content in the voice of Chrissy Teigen."
The Concept:
I wrote like her – long rambling sentences, cultural references aplenty, and more than a few exaggerations.
CHECK THE SITE
I still go back and read through it sometimes. It feels like chatting with an old friend. So, if you really want to get to know me as a writer and general person, read it.
